CORT Stories Website
CORT Furniture Rental wanted to create a landing page with persona experiences that represent the services they offer: for military, students, abroad, short-term, etc. By highlighting the importance of feeling at home via candid photography (currently stock, but presented to be custom), the user gets a first-person account of the ease of using CORT for their needs.
The customer stories are called out in different, modular ways to make them stand out. These small snippets lead to a page that furthers the story of their experience with CORT.
The story process continues as you delve further into each family/person's experience. Each individual page has a testimonial quote and a catalog callout of the actual furniture that they have. Once you continue into the CORT catalog, you are served with an image of the story you came in from, following their story all the way to the end.